ERP Software Systems Index for Manufacturing
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Sage ERP Accpac > SageCRM-Marketing Automation
Sage ERP Accpac
SageCRM-Marketing Automation
Take control of your marketing dollars by automating and tracking every marketing campaign, from one-time e-mail communications to multi-faceted marketing programs. SageCRM, included as part of the Sage ERP Accpac provides accurate metrics on all of your marketing activities, enabling you to identify and leverage potentially lucrative cross- and up-sell opportunities.
With SageCRM, you can target the right customer at the right time, eliminate guesswork and put your company's marketing resources to their best use. Execute better campaigns, track responses faster and easier than ever before, and make sound decisions based on what your customers want and how they respond.
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· Campaign Management Assign, schedule and track marketing activities within a campaign. |
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· E-mail Management Send HTML e-mails, create e-mail templates and send attachments to bulk e-mail messages. |
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· Outbound Call Management Integrate outbound calls into any marketing campaign, and set up target lists and follow-up calls. |
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· Lead Management Give your sales team real-time access to the latest prospects and campaigns, keeping them in the loop each step of the way. |
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· List Management Create new target lists from selected criteria, re-use successful campaign lists and import mail-house lists. |
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· Reporting Create point-and-click reports and graphs for on-the-spot analysis and decision-making. |