The Company: About Vita-Pakt Citrus Products
Vita-Pakt Citrus Products Co. is a vertically integrated processor of citrus and kiwi fruit products for food and beverage companies around the world. Founded in 1957, Vita-Pakt’s signature products include frozen orange and lemon items for the bakery industry and all-natural juice concentrates for the beverage industry. Vita-Pakt’s headquarters and distribution center are located in Covina, California.
The Situation: Integrated Functionality
Vita-Pakt desperately needed to move away from the manual data entry and legacy software it had been using when it began its search for an enterprise resource planning (ERP) system. Item traceability and fully integrated recall functionality were key factors in the citrus processor’s decision to implement Aptean Food & Beverage ERP JustFood Edition.
Since going live with Aptean software, Vita-Pakt Citrus Products Co. has been able to:
Automate its recall processes with Aptean Food & Beverage ERP’s CRM module
Gather relevant, real-time customer data and share it across the company
Track products both forward and backward through the supply chain
The driving force behind Vita-Pakt’s search for an ERP system was the need to move away from inefficient systems and employee spreadsheets that required manual data entry. Data accessibility by everyone in the company was also important.
Item traceability was another key consideration for Vita-Pakt. The citrus company required the ability to track product both forward and backward through the supply chain and conduct product recalls for third-party audits. Without an integrated system, this proved extremely difficult and time-consuming.
The Solution: Aptean Food & Beverage ERP
Robert Naugle, Vita-Pakt’s plant manager at the time, drove the ERP system search and implementation project. Naugle and his team quickly identified that a Microsoft Dynamics ERP system would suit their needs best and narrowed their search down to Aptean and another Dynamics-based vendor.
“The main thing for us was the level of relationship that Aptean has with Microsoft,” says Naugle. “Aptean Food & Beverage ERP is completely integrated and compatible with Microsoft products now and down the road. We ultimately decided that the functionality of Aptean Food & Beverage ERP fit us better than other ERP systems would.”
The Results: Aptean Food & Beverage ERP Implementation Benefits
Naugle says that Vita-Pakt has seen increased efficiencies and productivity, resulting in cost savings, since they went live with Aptean. One of the features they use most is the item trace functionality. “We use it quite a bit for recall purposes and for ongoing information gathering,” said Naugle.
Another feature that Vita-Pakt finds most beneficial is the integrated customer relationship management
(CRM) module. “One of the selling points of CRM is that, within 30 seconds and with a push of a single button, automated emails and letters can be sent to customers to notify them of recalled items,” says Naugle. When you have thousands of customers, having this process automated and fully integrated across the entire company makes a huge difference in the item trace and recall process.
Vita-Pakt recently implemented Aptean’s Floor module, the web interface module that extends Aptean functionality through handheld scanners, forklift tablets and other portable devices, and are reaping the benefits of that. “All our finished products will be containerized,” says Naugle. “As the goods come off the production line on pallets, they get tracked by container and bin number. We’ll be able to get more real-time information on our output.”